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Common SEO Mistakes eCommerce Sites Make (And How to Fix Them)

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When it comes to building a successful online store, driving traffic is only half the battle. The real challenge? Turning that traffic into paying customers. And here’s the truth: even the best-looking eCommerce sites often make simple SEO mistakes that hurt visibility, rankings, and sales. If you’ve ever wondered why your site isn’t showing up on Google like it should, you might be making some of these errors without even realizing it. In this article, we’ll break down the most common SEO mistakes eCommerce sites make (and how to fix them) — in plain, everyday English. Let’s boost your rankings and get your store the attention it deserves. Why SEO Matters So Much for eCommerce Before we jump into the mistakes, let’s talk about why SEO is critical for eCommerce success: Most online shopping begins with a Google search. Organic traffic is free — and converts better than paid ads in the long run. A well-optimized site builds trust with both search engines and customers. No...